Airtel-Vodafone takeover is not a Sure thing yet, but MVNOs could help seal the deal
For those of us in the UK mobile market, it’s likely 2024 will be defined by whether the merger between Vodafone and Three will go through. Whatever the regulator determines, it will have a ripple effect either way. We’ll see brands step up their game looking for ways to win customers and innovate on offers. We are likely to see some change in the MVNO sector too, and we might even see more consolidation. However, there’s another interesting story MVNOs should follow. For the first time in its history, the archipelago of Channel Islands is close to launching its first MVNO in the shape of Coop Mobile. Again, all subject to regulatory approval, the launch would be a remedial action in the wake of the likely completion of Sure’s purchase of Airtel-Vodafone. (more…)