Tag: Marketing Consultant

Is the MVNO future all about brand licensing? Lebara certainly thinks so.

Here’s a question for you. You’ve got aspirations of running a mobile company. Taking a slice of the lucrative MVNO pie appeals to you. It’s an unstoppable multi-billion-dollar industry and you’ve followed the developments of new licenses around the world. Your analysis shows you that you could make a name for yourself in a burgeoning market. You’ve got the intel, and the spirit and drive to be successful, but how do you get your idea off the ground quickly? (more…)

New MVNOs markets can’t wave a magic wand for growth. It takes time, patience and knowledge to build the MVNO ecosystem.

Airtel-Vodafone takeover is not a Sure thing yet, but MVNOs could help seal the deal

Phase 2 is highly likely in the Three / Vodafone Merger story. The CMA has nothing to lose at this stage.

Revolut cements the eSIM trend. We’ll see a bow wave now.

When the market shifts, is repositioning your brand the answer?

Melon Mobile disrupts with AI. Who’s next?

Nigeria’s newest mobile licensees have a big opportunity to change the telecoms market

The Vodafone / Three JV intention is a huge milestone for the UK telco industry. What should we expect in the coming months?

The 3 key mistakes marketers make when commissioning quantitative research – and how to avoid them

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