Is Three’s move into home gadgets and broadband fuelled by ambitions of market consolidation?
Despite the lack of widespread coverage in the press, some pretty significant news was release by Three last week. It will revamp 313 stores to sell internet-connected devices and broadband packages in a bid to tap into the home worker market. As reported in This is Money, the strategy includes selling mobile broadband to home workers who have moved to more rural locations and need reliable connections, and gadgets and devices made popular by the pandemic such as film projectors. (more…)
